Marketing

TikTok Marketing for Visual Novels

One of the biggest pitfalls of social media is that you need followers for your post to get attention, but you need interesting posts to get followers. It’s a bit of a chicken and egg scenario.

Wouldn’t it great if there was a social media platform that could push out your posts to people, even if you had no followers? How great would it be if you could go viral while having 10 followers?

Maximizing Visibility: The Benefits of Participating in Steam Festivals for Visual Novel Developers

Whether you’re a developer looking to achieve the 7000-10000 wishlists needed to appear on Steam’s “Popular Upcoming” list, or if you’re a developer with a released game searching for ways to increase sales, this strategy is definitely worth exploring.

And that is… get your game in Steam festivals and events!

The Beginner’s Guide to Visual Novel Development

We’ve talked before about marketing your game for Kickstarter, and ways you can advertise and reach a wider audience – but what about the parts that come before that? How do you create a game from scratch, with (perhaps) no prior experience?

It might seem like a daunting task, but I’m going to break it down into steps that should help you to get on your way to creating your very own Visual Novel. You can also use this post as a kind of masterlist.

Marketing your Visual Novel for Kickstarter

Hello everyone! Welcome back to another devlog – this time with a slightly different twist. Today, I’ll be talking about something that a lot of VN devs seem to struggle with: Marketing. Specifically, marketing your VN for Kickstarter.

Going into The Divine Speaker’s Kickstarter, we were all nervous but confident. We knew that we did as much as we could beforehand to run a successful Kickstarter and we were happy with our starting position.

45 days later, we finished at 183% of our goal, $29,499AUD.

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